It all begins by becoming a free PR Web member at PR Web. Simply share some basic information with PR Web and be sure to remember your username and password so that you can quickly access your account. Your next step is getting your message in the press!
Once you're 'IN', Your Options are:
1) Submit a
Release as a New member (the DIY or Do It Yourself approach)...
2) Use PRWeb Direct, and have your release submitted and optimized for you, or...
3) Go to our Anatomy of a Release to learn more about how to format and optimize your PR for maximum impact.
Login to your PRWeb account, or select PRWeb Direct, and allow the professionals at PRWeb to craft, optimize and submit your press release for you. It's an affordable service that comes with a number of benefits. You can read about them in more detail HERE.
Here's the PR Management console. In PRWebQuickstart, Section 3, we'll get into detail on how to use this to manage your press in detail, (HINT: I have mine open 3-5 times a day to gauge my results in real-time and to see how well our message is pulling).